<img src="https://certify.alexametrics.com/atrk.gif?account=kla4t1zDGU20kU" style="display:none" height="1" width="1" alt="">
Contact us
Free Quickscan →
Cybersprint Digital Risk Protection Platform

The Cybersprint Platform

We’ve developed a unique Digital Risk Protection SaaS-platform that works 24/7 as an automated ethical hacker, continuously in search of online vulnerabilities. Read more

Cybersprint provides realtime insights

Make the world more cyber-secure

Cybersprint protects organisations by providing real-time insights into their online footprint. Read more

Why Digital Risk Protection is an investment, not a cost

by Cybersprint Blog Sep 27, 2019

The days of IT being a sunk cost are over – at least they are for organisations that want to leverage the full power of digital transformation, while minimising the risks. This new reality applies to many of the ways in which technology supports the realisation of business goals – both offensively and defensively. And as business becomes increasingly digital, both assume ever greater importance.

Digital Risk Protection is a proactive defensive strategy that organisations pursue to counter threats, avoid unnecessary cost, improve efficiency and recover lost revenue. Significant ROI can be uncovered in all four areas. This makes it relevant to risk and compliance officers, security departments, marketing and corporate communications functions, and the C-suite.

ROI 1 – Risk avoidance

Like most other elements within a typical cyber security strategy, the investment in a solution must be seen within the context of the unwanted costs a security breach will generate. The former is usually a small proportion of the latter. But avoiding resolution costs is only part of the story. One of the most valuable aspects of a good Digital Risk Protection (DRP) solution is the insights it provides into an organisation’s digital footprint. This is a crucial element in establishing the actions required to protect the business and its reputation from risk. 

ROI 2 – Cost reduction

Digital Risk Protection solutions automate many of the tasks involved in identifying, monitoring and resolving digital threats to an organisation, around the clock. On-premise off-the-shelf or DIY cyber security measures that provide only partial coverage of these tasks offer poor value when compared with purpose-built, continuously updated solutions, delivered as a service. The best digital risk protection solutions also cover Shadow IT (i.e. unauthorised domains, apps or devices being created or used without informing the IT department) and Forgotten IT (such as old website landing pages and archived content), which provide additional cost reduction opportunities.

ROI 3 – Increased efficiency

The automation inherent to digital risk protection solutions makes identifying vulnerabilities faster and easier, thereby increasing process efficiency. The identification and elimination of the Shadow- and Forgotten IT mentioned above also streamlines each organisation’s digital footprint and saves on the resources needed to maintain and host it.

ROI 4 – Recovered revenue

Successful cyber attacks have an immediate negative impact on organisational revenues. So do phishing websites and online websites selling counterfeit or stolen goods. All of these threats also adversely affect brand reputation, which can drive customers to alternative vendors. Digital risk protection solutions help mitigate these risks to an organisation’s revenue by helping to identify and eliminate illegal or threatening activity as quickly as possible.

Conclusion:

Digital Risk Protection has never been a necessary cost. It’s an investment that can repay itself many times over, not just through risk elimination or avoidance, but also through proactive cost reduction and revenue protection. 

Cybersprint is expert in helping organisations identify and eliminate digital risks to their data, operational continuity and revenue, wherever they originate online. 

Are you curious to see where your organisation's online vulnerabilities lie? The insights from our DRP platform help you allocate fewer recourses for a 'what-if' scenario. Our free Quickscan gives you an idea of our platform's capabilities. 

 

Get your free Quickscan

How to maximise productivity by minimising digital risk

Downtime, especially when it happens unexpectedly, is the enemy of productivity. Just ask Sony. When their online gaming platform was hacked in 2011, the service had to be taken offline for a month, resulting in unplanned costs of around $171 million, not including the reputational damage caused by 77 million user accounts being compromised. So, what can you do to prevent this kind of disaster?

read more

Help, where's my revenue?

It looks like your website. It feels like your website. It even works like your website. There’s just one problem: it’s not your website. It’s a fake, set up by cyber crooks to defraud your loyal customers by taking their money and delivering fake goods, or perhaps nothing at all. Not only does this kind of fakery have a damaging impact on your brand’s reputation, it also costs millions of dollars per year. And perhaps the most worrying thing of all is that setting up this kind of criminal enterprise is surprisingly easy to do. So what kind of solutions are there?

read more

Why Digital Risk Protection is an investment, not a cost

The days of IT being a sunk cost are over – at least they are for organisations that want to leverage the full power of digital transformation, while minimising the risks. This new reality applies to many of the ways in which technology supports the realisation of business goals – both offensively and defensively. And as business becomes increasingly digital, both assume ever greater importance.

read more

Do you have a question?

Our experts have the answers

Contact us